Partner with the Brand Serious Anglers Trust
Transform your fishing tackle section into a profit center with Serpent Scale products. Designed for serious anglers who demand performance and sustainability, our gear translates directly into high-margin, fast-moving inventory for your store.
- High-margin premium tackle that customers actively seek out.
- Comprehensive retail support including marketing materials and training.
- Fast-moving inventory fueled by proven customer demand.
- Exclusive territory protection for qualifying partners in the UK fishing retail market.
Why Retailers Choose Serpent Scale
Superior Margins
Benefit from our premium brand positioning, allowing for average 40%+ markup on our innovative tackle, significantly boosting your bottom line.
Angler Loyalty
Our unique designs and craftsmanship cultivate dedicated customers who return to your store specifically for Serpent Scale products.
Marketing Advantage
Access comprehensive point-of-sale materials, digital assets, and co-operative advertising opportunities to drive traffic and sales.
Expert Training
Empower your sales team with in-depth product knowledge and features through our dedicated staff training programs.
Premium Products Your Customers Want
Innovative Lures & Baits
From meticulously crafted hard baits to realistic soft plastics, our lures are engineered for maximum attraction and durability. Exclusive designs unavailable to mass-market retailers.
High-Performance Rods & Reels
Discover a selection of rods and reels built with premium materials and cutting-edge technology, offering unparalleled sensitivity and robust performance for all fishing disciplines.
Essential Accessories & Line
Complete your offering with our range of high-strength lines, innovative tackle storage, and specialized tools designed to enhance any angler's experience.
Joining the Serpent Scale Retail Network
Our partnerships are built on mutual success. We seek retailers who share our passion for quality and customer satisfaction. Here’s what you need to know:
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1
Minimum Order Requirements
Initial order minimum of £1,500, with flexible reorder volumes.
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2
Store Presentation Standards
Commitment to showcasing Serpent Scale products effectively with provided display guidelines.
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3
Staff Product Knowledge
Participation in our product training for informed customer assistance.
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4
Territory Exclusivity Criteria
Opportunities for protected territories based on sales volume and market reach.
Comprehensive Support for Your Success
Dedicated Account Management
Receive personalized service from a team dedicated to understanding your business needs and accelerating your growth.
Marketing & Promotional Assets
Gain access to a wealth of high-quality marketing materials, including captivating product photography, digital ads, and seasonal campaign kits.
In-Depth Product Education
Our comprehensive training resources ensure your staff can confidently speak to the unique advantages and features of every Serpent Scale product.
Efficient Logistics & Delivery
Benefit from flexible ordering, streamlined logistics, and fast, reliable UK-wide delivery to keep your stock levels optimal and customers happy.
Flexible Payment Terms
We offer competitive and flexible payment terms designed to support your cash flow and operational efficiency as you grow with us.
Growth Strategy Consulting
Receive expert advice and insights on market trends and product placement to maximize your sales and market share in the premium tackle segment.
Retailers Thriving with Serpent Scale
Start Your Partnership Application Today
Ready to elevate your retail offering and join the elite network of Serpent Scale partners? Our streamlined application process ensures a swift journey to success.